Akkrev vs free AI visibility checkers for hotels
Updated By Akkrev
Free tools now scan what ChatGPT and Gemini say about a hotel. Here's what they show, what they can't, and when a paid AI booking audit is worth it.
A free checker is a useful starting point for seeing how AI describes your hotel. Honeyb advertises a one-engine check, LuxDirect advertises a free six-platform hotel audit, and HotelVisible advertises a free hotel report. HotelVisible lists ChatGPT, Gemini, Claude and Perplexity as its core engines, with Copilot and Grok on extended plans. Use a booking audit when the question is where an agent gets stuck on your direct website.
What free visibility checkers do well
- Run sample questions on the platforms each checker covers.
- Show whether your hotel is mentioned, how often, and next to which competitors.
- Flag wrong facts and whether AI is citing your site or an OTA.
- Depending on the tool, give you a score or a list of changes to consider.
If you’ve never looked at what AI says about your hotel, run one. It’s free.
What they can’t tell you
A visibility checker reads AI answers. It doesn’t try to book. It can’t tell you whether:
- An agent can get past your site’s bot protection.
- Your booking widget works for an agent.
- The total price an agent reports matches your real total.
- The agent finished on your site or went to Booking.com.
Those are the moments a direct booking is won or lost.
What Akkrev adds
Our free agent check looks for friction in your direct booking path. The paid audit tests the agreed booking steps, documents what happened and gives you a prioritised fix list. Setup and monthly retesting are separate options.
Which to use
Use a free visibility checker to see if AI knows you. Use an agent check if you want to see where your direct path is hard to use.
Where AI visibility fits
Akkrev’s monthly plans sample guest questions every week, preserve the evidence and suggest next steps. Grow and Scale also prepare website article drafts, which a one-off check can’t do.
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